The main direction of ZINAIDA’s creativity is ethno-modern. The artist is distinguished by the ability to use completely different means to express creative ideas – video art, fashion, painting, installation, creation of objects of decorative and applied art.
Author’s drawings and ornaments become part of various art objects – this is what happened with prints from the «Transformation» collection.
The premiere show of the video work «Transformation» took place in May 2012 as part of the Parallel Program of the First Kiev Biennale of Contemporary Art ARSENALE 2012. On June 1, 2012, the video “Transformation” was shown to guests of the M17 Contemporary Art Center in Kiev.
September 14th, 2012 within the framework of London Fashion Week Spring / Summer 2013 the fashion collection by British designer Jean Pierre Braganza was shown. The prints for the collection were created on the basis of ZINAIDA’s paintings «Transformation» and «Touch».
Organic swashes of deep color that acts as a perfect contrast to the intricate tailoring and sensual drapes that the designer is known for.
«Jean Pierre creates things of amazing silhouette and construction. Having chosen my abstract paintings for his prints he managed to express them conceptually in his design», – ZINAIDA comments.
The contrast of bright abstract prints from the «Transformation» collection and natural wood helped the artist transform wooden horses into unique art objects.